Our Company was originally incorporated as "New Age E Commerce Services Private Limited", a private limited company under the Companies Act, 1956, pursuant to a certificate of incorporation issued by the RoC on July 22, 2011. Subsequently, the name of our Company was changed to "BlueStone Jewellery and Lifestyle Private Limited", pursuant to a fresh certificate of incorporation issued by the RoC on November 25, 2013. Thereafter, our Company was converted to a public limited company and the name of our Company was changed to `BlueStone Jewellery and Lifestyle Limited' pursuant to a fresh certificate of incorporation dated November 8, 2024 issued by the RoC.
Major Events and Milestones: 2011 - Establishment of our Company's first office at Bengaluru, Karnataka
2012 - Commencement of our Company's online channel of business - Establishment of our Company's office in Mumbai, Maharashtra - Establishment and expansion of the manufacturing unit in Mumbai, Maharashtra
2014 - Online retail channel expanded to cover 12,600 PIN codes
2015 - Establishment of additional manufacturing facility in Mumbai, Maharashtra
2018 - Commencement of omnichannel business model with the launch of first exclusive brand outlet in New Delhi
2021 - Establishment of 50th store
2022 - Establishment of 100th store - Establishment of additional manufacturing facility in Jaipur, Rajasthan
2023 - Establishment of 150th store
2024 - Achieved store retail presence across 26 states / union territories - Crossed annual revenue of ? 10,000 million in Fiscal 2024 - Onboarding of more than half million customers since incorporation - Establishment of 250th store
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